Strudel - Creative Design Studio
Creative Design Studio
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Brand Identity & Marketing Campaign

The South London skyline is changing – with it comes Castilla, a brand new Shared Ownership development of 1 and 2 bedrooms within a 46 storey skyscraper in Elephant & Castle, from Peabody Housing Association. 


As a great central location in London, Castilla offers the perfect opportunity to have an urban adventure.

With the name deriving from folklore - La Infanta de Castilla - a Spanish Royal who graced South London long ago, our brand uses royal golds paired with a contemporary typeface to create a luxurious and confident brand. 

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“From pitch to product, Strudel brilliantly understood the brief. Showing sensitivity and insight, and bucket loads of passion, an inspired brand was created and we could not be happier with the results!” 

Senior Marketing Executive, Peabody  

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