The Bottle Store is an aptly named Shared Ownership housing scheme by Family Mosaic, built on the former site of the original Watney Combe Reid Bottle Store in Stockwell.
We were commissioned by Family Mosaic to develop the marketing brochure and signage for the Bottle Store. We developed a concept that was fresh, engaging and tied in strongly with the name and heritage of the site. The identity was a mixture of strong graphics and bold use of colours, which were ideal for the target audience who are first time buyers and young families. The vibrancy of the brochure, hoarding and swingboard really captured the buzzy environment of the local area and the diversity that Stockwell has to offer.